What every business owner should do to manage online reviews
How often do you pay attention to online reviews? Did you know, “92% of consumers read online reviews specifically for local businesses?” Online reviews matter, plain and simple. Online reviews allow people to learn about your brand, understand your reputation, and determine if they want to do business with your company. Also, reviews enable businesses […]
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The Top 10 Social Media Steps for Small Business
Since the start of the early 2000s, social media has continued to rise and become one of the most profitable marketing methods for businesses. Social media gives companies direct access to their target market and can create stronger relationships with those customers. With nearly three-quarters of Americans actively using social media monthly, it is vital […]
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SEO 101 & How You Can DIY
Search engine optimization (SEO) is commonly used to strengthen the online visibility of your website. Some companies have larger marketing budgets and choose to hire professional firms to handle their online marketing needs. However, many small business owners cannot afford the costs, so does that mean your website won’t rank? Not necessarily, you’ll just find […]
Read More →Wix vs. Squarespace Tips for DIYers
Anyone who wants to build their business needs to start with a website. There are several website building tools to make it easy to create a basic website using template designs. Of the two largest website builders are Wix and Squarespace. What is the main difference between the two platforms? To determine which one is […]
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The Power of Online Reviews
How important are customer reviews to a business? Nine out of ten customers claim they read online reviews prior to working with a business. With at least 88% of consumers trusting online reviews as much as a referral or personal recommendation, it is an essential component of your online marketing strategy. Online reviews have an […]
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Keeping Your Business Alive in a Crisis
Are you a small business owner impacted by coronavirus (COVID-19)? In Utah, small businesses make up 90% of all employers and represent just under half of the state’s total workforce, according to The Salt Lake Tribune. As many businesses are closed, or running at partial capacity, many business owners are looking for new ways to […]
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