Clean, Simple and Effective Responsive Web Design
A responsive website is necessary to create the most versatile site possible. People use many different platforms to access the internet. Some popular options include smartphones, tablets, laptops, computers, and more. Ensuring that your website is responsive can make it much more accessible to your clients, which will ultimately improve your client’s experience.
Why You Need a Responsive Website
A website that isn’t responsive won’t readjust depending to the platform. This can cause problems with navigation, functionality, and readability. A website may not function properly on other platforms, which can significantly affect your business. Clients will click away from the website, which will cause the site to rank lower in Google searches, losing you even more business.
Works An All Platforms
A responsive website functions across platforms. It can be used on mobile devices, laptops, tablets, computers, and other internet-accessible tools. A responsive website adapts depending on the platform. This will ensure that users have the best experience possible. A website that can’t use multiple platforms may actually cost you customers.
Appearance and Functionality
A website walks a fine line between appearance and functionality. Talented web designers and developers can help you create a website that has this ideal balance. It is important to have a responsive website that will maintain this balance across platforms. Similarly, a website that isn’t responsive may be more difficult to read. The text may be the incorrect size or may not fit into the screen. Ensuring that your website is responsive will allow your customers to easily read and navigate across platforms.
Convenience
Responsive websites are convenient for your customers. It allows them to access your website from anywhere, especially from their phones. A responsive site will help increase your overall impulse purchases, as well as the number of customers that come to your business. They will be able to find your business while in their cars or while traveling. Many people search for businesses while on the go, so responsive websites may be the only way for customers to find you.
Navigation
Navigation can become difficult when a website isn’t responsive. It may make it hard to access links from a mobile device or find the necessary subpages. A responsive website will be as easy for your client to navigate as possible. A website that isn’t responsive may only provide navigation across a single platform, preventing clients to access the entirety of your website.
There are many benefits to having a responsive website and many downsides to not having one. A well-designed website is one of the best tools in your business’s arsenal and can significantly increase your overall sales. The simplest way to obtain a responsive website is by having one designed for you. Our experts at Performance Driven Marketing are capable of creating the ideal responsive website for your company. This will allow you to increase your clientele and drive traffic to your website. To learn more about how a well-designed and developed website can help your business, contact us at Performance Driven Marketing today.
Benefits of Responsive Website Design
A responsive website is simply a website that changes according to what device is being used to view it. In order for it to respond to variables like the browsing width of a device, a responsive website uses percentage values and ratios instead of fixed pixel amounts. Other characteristics of responsive website designs include:
- Flexible image inputs that change according to the changing nature of the website
- Features that minimize the need to resize the website or have scroll bars
- Easy-to-read text that re-formats as needed for specific devices
- Links that are easy to click on or touch regardless of the device your customers use
For these reasons, a responsive website can be more useful and applicable than having a separate mobile website created for your users who are browsing on their phones or other mobile devices. Instead, you can have a website that has the same content across the board that can be easily seen on a variety of screens.
