A quality website is one of the biggest advertisers of your business and helps customers or clients get a first impression of who they will be working with. All of us turn to the internet for answers, so having a trustworthy website that is visually appealing can help searchers know you. Professional website designs can make or break your business. If you want to increase the number of new customers you see each year, we recommend working with us to create a sleek web design.
Performance Driven Marketing has in-house graphic designers and web developers who will help give your website a facelift. A well-designed website is crucial to getting your business to the top of search results. Let’s take a look at some of our recently launched websites, which we think show off our expertise.
Valley Glass
This was a large project for our entire team, including multiple subpages, location-specific content, and custom icons. Our graphic designer took the many shades of blue from the Valley Glass logo and used them to create depth within the webpages. The navy blue and white of the homepage design gives a sleek but inviting look for clients interested in glass projects.
Our web developers created scroll animations, sliders for insurance providers, and hidden accordions for more content. All of these elements help us to format your website to be read by Google, without visually overwhelming the customers. Separate tabs for windows, doors, and showers will help searchers find exactly what they are looking for, without digging through multiple pages.
Other stand-out elements in the Valley Glass website design include:
- Location section showing each Valley Glass location
- Clear images on each page
- High contrast text and small elements in white and gold
Organizing Solutions Of San Diego
We know that business owners don’t have time to spend fussing over every component of their website, which is why we do all of this work for you. Our website designs are built to be easy to maintain and understand by the common consumer. Building and maintaining the website is something we can take off your plate so a business can focus on completing jobs and serving clients.
Organizing Solutions of San Diego is another recent addition to our portfolio. This website has fewer animations than Valley Glass, which gives it more of an industrial feel. The top of this website also has a sleek and simple menu, making it easy to navigate, no matter the client.
Organizing Solutions offers organization options for many different rooms in your home, which is how the menu is split up to better serve their clients. Their business provides closet shelving, shoe storage, garage shelves, workbenches, and overhead storage to help simplify your home. Our team created a structured layout with headings and different colored sections to help guide users through the different services easily.
Another major component of SEO websites is contact information. Phone numbers, email addresses, online quotes, and a physical address should be placed in the top corner of each page on your website. This helps facilitate communication in your business and streamlines lead generation. Our web designers include this contact info very clearly on each website.
Upper Valley Contracting
This contracting and excavation website includes a bright green that draws your attention in. Our team also uses consistent fonts that won’t overwhelm a user while scrolling through all the content on the website. Quality fonts and appropriate colors are essential for providing information to a potential customer. If a customer feels overwhelmed by font sizes, colors, or the pages are too busy, they may leave your site.
One page that stands out on the Upper Valley Contracting site is the portfolio page. Our designers added stacked box sections that show a photo of past projects completed by the company. You can then click the ‘read more’ button to see more details about the project and additional photos. Having these additional pages will help clients better visualize the final result.
Other standout elements on this site include:
- Slanted split sections that give the website a modern feel
- Button animations
- Dotted design around titles, headings, and buttons
St. George Private Investigations
One of our most unique clients is St. George Private Investigations, which offers surveillance, fraud investigations, background checks, and more. The website design features dark gray backgrounds and blue contrasting elements to create a feeling of mystery and confidence. Near the top of the site, there are buckets detailing the services St. George PI offers. These can be clicked and expanded to learn more about each service, but when someone first enters the website, they won’t be overwhelmed with large chunks of content.
This site is a great example of a simpler design for small businesses or those with only a few services. The best way to make your website stand out is to create contrast. The white text against the dark background makes St. George PI’s website easy to read and navigate.
One standout feature is the large magnifying glass at the top of the website, which moves with the cursor of your mouse. Fun elements like this will make your site memorable and more interactive. Including a few of them can be a stand out feature, but too many can cause your website to slow down significantly.
Optimized Websites From PDM
Our team has been developing B2B and B2C websites since 2008. We have continued to learn about UX design and how to make our website look beautiful without compromising functionality. Website designs should reflect your company’s personality while still providing information about your services. Our web developers and graphic designers are hard at work making our clients’ dreams become a reality. Reach out to us to get started on your new website today!
