Brochures are an important marketing tool for your business. This is especially true when everything in your industry is going digital — since customers can hold a brochure in their hands, it creates an immediate, tactile connection to your company that a website just can’t provide. In short, a well-designed brochure can leave a powerful impression. Whether you’re a startup or an established company, it’s a valuable addition to your overall marketing strategy.
The Professional Design Difference
Think of your brochures as a representative of your business. They promote your products and services and show off your company’s style and personality. In many cases, the brochure may be your first point of contact with a potential customer — which is why professional design matters.
When a customer picks up your brochure, they view it as a reflection of your company. If it’s disorganized or confusing, they’ll assume that your business runs the same way. If it’s clean and attractive, with excellent content and a natural flow, they’ll feel confident about your operations. This first impression can make or break a relationship with a potential customer.
At PDM, we design brochures that show your company in the best possible light. Our designs showcase your company’s character, present your services in a clear and compelling way, and leave your potential customers wanting more. We use graphic design to build trust and communicate your message.
Our Brochure Design Options
Whether you want to introduce a new product line or provide a general overview of your products and services, we can help you find the best brochure layout. Our experienced designers take your ideas and goals and transform them into a brochure that communicates your message and supports your brand.
Some brochure types we can create include:
A bi-fold brochure is a simple brochure with a single fold down the center. These pieces can be printed on a single sheet of paper, which saves you money on stapling or binding costs. With four different panels, this brochure is a great way to provide an overview of your company or your services. You might also use it to introduce a new product line or service offering. Our bi-fold materials are carefully designed to maximize the space. We focus on creating content that flows naturally, so customers can read through it with ease.
When you have many different products and services, a multi-fold brochure can help you explain them clearly. More folds create more panels; this physical boundary makes it easy to separate information and help customers find what they need. At PDM, we can create a wide range of fold options, from classic tri-fold styles and Z-fold styles to eye-catching double gate folds. Not sure which one you need? Let us know what message you need to get across, and we can recommend a folding pattern that supports your brand narrative.
For some types of information, a folding design simply doesn’t provide enough space. In those cases, we recommend booklets. These documents have multiple pages, giving you plenty of room to discuss your company’s history or go into detail about your research and development. You might use this type of brochure for a company overview, to present to potential investors, or to hand out to high-value customers to support your sales pitch.
Do you want to create custom collections of leaflets, flyers, or booklets? Instead of paper-clipping them together, consider creating custom presentation folders. We create custom folders using your logo, signature colors, and other visual elements — each folder is an extension of your brand identity. Inside, flaps hold your loose sheets of paper in place. Whether you’re handing out press kits to reporters or providing product information to customers, the folders give your promotional packages a polished finishing touch.
Are you looking for something different? Our talented designers can work with you to create a wide variety of custom designs. Some of our past projects include:
- Restaurant pamphlets
- Travel and vacation
- Product showcases
Working With PDM for Brochure Design
At PDM, our goal is to help you design a brochure that’s perfectly tailored to your company’s unique situation. Our team of experienced, highly skilled designers brings your ideas to life, creating an appealing brochure that is carefully designed to resonate with your ideal customers. Whether you need a classic corporate look or an innovative, organic graphic design, we’ve got you covered.
Our designers use industry-leading software to create your brochure — that means that when we send the files to the printer, they’re optimized to create a perfect finished product. When your materials arrive, they’re crisp, professional, and ready to represent your business.
As a business, you’re working with specific restrictions. We understand that no two projects are the same, so we work with you to deliver customized products that meet your needs. Whether you’re on a tight deadline or a strict budget, we know how to stay within your limits.
Are you ready to add to your company’s set of marketing materials with a professionally designed brochure? Get in touch with our team today to get the process started!
LISTEN. BRAINSTORM. DESIGN. DELIVER. IMPLEMENT.
Great graphic design can set your company apart from your competitors. Let Performance Driven Marketing help you create a successful concept from start to finish.