Because everything is so accessible on the web, it is easy to take content, both written and graphic, off other websites and use it for your own. However, not only is this ethically wrong, but Google and other search engines will notice when your content is too similar to the content of another website and will lower your rankings drastically, if they don’t try to shut both websites down.
Even if you are certain that you have original content, you still have to worry about other people who might try to use your content on their website, which will also pull your website rankings down. To prevent either of these situations, use Copyscape.
Copyscape is an online program and service that allows you to check if someone online has content that is too similar to yours, whether that is because you have fraudulent content or because someone else has copied the content you have.
Once you recognize that someone has copied your content, Copyscape can also advise you on how you can remove their fraudulent content from their website and keep your rankings safe.
Additional Benefits of Copyscape
If you are concerned that someone might take your content and you don’t have time to constantly check Copyscape, Copyscape also has services that will constantly check for copied content and send you an email every time it finds something that is too similar.
Copyscape also offers free banners that you can put on your website to warn others that you are using Copyscape, which can help to stop people from copying your content in the first place.
Protecting Yourself from Plagiarism
Whether you write your own content or are sending the work to someone else, make sure that the content is not too similar to other content that is already online. Otherwise, you will be held responsible for having fraudulent content on your website.
If you are interested in getting more information about the plagiarism rules or about Copyscape services, contact Performance Driven Marketing today at (801)-326-0582, and we’ll give you the low-down!